Impact of Social Media Algorithms on Populism and Political Discourse in the USA
Over the past decade, social media has become deeply entwined with American political discourse. Platforms like Facebook, Twitter (now X), YouTube, and TikTok use opaque algorithms to determine what content users see, with profound effects on civic engagement and opinion formation. In the early days of social networking, many were optimistic – “by connecting people and giving them a voice, social media had become a global force for plurality, democracy and progress,”